The FCC flipped the switch on the U.S. digital TV transition in 2009, but nearly three years later many commercial integration customers are still struggling with analog.
In venues that require a lot of multi-channel video—think hotels, sports bars, long-term health care facilities—the price of distributing high-definition content is prohibitive and those clients often settle for sending digital signals through a grainy, analog solution.
With its Hdb2380 8-channel SD modulator, ZeeVee is rewriting the rules when it comes to the price of deploying video distribution, according to co-founder and CEO Vic Odryna. “We are about to take a big chunk out of the cost of modulation,” he says.
ZeeVee’s target price for the composite video Hdb2380, part of its new HDbridge 2000 Series, is $2,299, which equates to $288 per channel and is less than one third the cost-per-channel of predecessor Hdbridge 420. It makes digital “ridiculously affordable,” says Kai Rostcheck, ZeeVee’s director of marketing.
The dual-QAM Hdb2380 is the newest addition to ZeeVee’s line of digital QAM encoder/modulators, and its first SD encoder that mixes eight channels onto two RF frequencies in a single RU chassis. That’s critical, Rostcheck says, because “rack space is typically at a premium on retrofit projects” in which ZeeVee’s coax distribution solutions are often deployed.
It’s not HD, but the digital 480i solution reflects a huge upgrade over analog modulators that are sorely lacking in picture and signal quality. “Integrators understand that, and the proof is in the picture,” Odryna says. The Hdb2380 delivers picture quality that won’t degrade from poor wiring and won’t suffer from noise and graininess that plague analog solutions.
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