It is day two of WFX and as the expo is reaching its end not much is slowing down. The exhibition hall here at the Georgia World Congress Center has been a hub of activity as trade show goers make their way through a labyrinth of booths, refreshment stands, lights, smoke and music. From aisle to aisle the atmosphere is as diverse as the companies that have set up booths, but one similarity runs through the heart of WFX: the house of worship market is re-inventing itself.
Lamps are being replaced with LED, analog audio is overshadowed with the benefits of networkable digital audio even traditional furniture is being improved by newer, slim and chic models. House of worship attendees are being pampered with HD everything, from immersive sound to robust live streaming software, it is difficult to remember the more conservative church feel that was once commonplace, but soon archaic.
It is hard to stay away from the excitement of the expo, but even harder to ignore the action in the conference’s many sessions, which are held through out the day in select classrooms around the campus. From hands-on training to brainstorming sessions, even live music, the sessions offer a techie classroom experience for house of worship leaders and volunteers a like. Products are demoed as different audio, lighting and video trends are taught to session participants, which offers eager learners the ability to not only stay up to date with what technology can do for them, but experience the technology that can help bring them to where they want to be.
Top all of WFX’s features off with live concerts in the morning and at night, plus the mind blowing demo of some of the best compact loud speaker systems available, and it is hard not to have fun this week in Atlanta. My only question is, is it really over tomorrow?