Other companies, such as Jibestream Interactive Media, offer platform-specific wayfinding apps. Jibestream’s NovoMap features a variety of content for its guests, one of these features being wayfinding, which are accessible on a personal smart device thanks to the company’s focus on mobile integration and the creation of a mobile app for their NovoMap platform.
The number of ways that software developers can translate digital signage content for a smart device is growing, and these two examples are only two instances of how software-specific mobile integration is possible. From QR codes to open source Web code, developers are looking for ways to create unique mobile answers for the already effective practice of digital signage — more specifically wayfinding.
Integrating mobile technology into a wayfinding system can mean the difference between a handful of kiosks or digital signage displays over a single or multi-site campus, to only a few purposefully placed displays and increased efficiency with the help of a smart device.
Deciding which route for mobile integration best fits a location, however, is completely dependent on the application and the range of specificity needed. Thankfully, if there already is not one, someone can make an app for that, which will be as unique as the content being displayed.